Marketing and communication

As an event organiser, Datasport not only offers you exclusive advertising opportunities, but also assures a high degree of publicity by showcasing your event in our event calendar, newsletter, and the Datasport App.

Event calendar

The Datasport event calendar covers all types of sports events and is intensely visited by athletes, where it is used as a reference by many. This is reflected in the annual visitor figures of around 3 million athletes who view the calendar on a regular basis.

The event calendar is integrated into our website, enabling interested parties to directly and easily access information about your event, not to mention the starting/ ranking lists and other services.

Our Internet services and website are run on a state-of-the-art platform that meets the highest requirements in terms of security, availability, and accessibility.

Datasport App

In addition to publication in the website event calendar, Datasport offers all its event organisers exclusive coverage of their event in the Datasport App.

The organiser can edit his event content in the app himself and thus has an additional communication channel with which to communicate with his participants. Users can also access the real-time results of the event in the App at any time. The Datasport App has steadily gained popularity since its launch and has become an important app among athletes. We are also continuously developing the App.

Athlete’s newsletter

With an appearance in our biweekly athlete’s newsletter, you are guaranteed high coverage, reaching more than 515,000 athletes. We cover current topics, give training tips, conduct interviews with sports personalities, and present events from our event calendar. The athlete’s newsletter is very popular among athletes, with an above average open rate of 30%. 

The Sportnews has meanwhile become a highly appreciated communication and promotion platform for third-party companies wanting to advertise to a financially strong, sports-minded clientele (approx. 75% are between 34 and 57 years old) without any media disruption. 

Customer newsletter

E-mail newsletters are the most effective tool for directly addressing your own target group. We help you to create and dispatch a customised newsletter to the addresses in your own event database. 

If you have questions or you're interested in more details about one of our projects please contact us directly - we love to take the time to speak with you about your concerns.